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MARKETING
White marble sculpture of Zeus
IZeus · Google Ads

Precision. Intent. Performance.

Search intent is the closest thing marketing has to a buying signal. We capture it for luxury brands with precision targeting, creative that carries the brand, and a funnel built to convert at full price.

The Discipline

What Google Ads success takes.

We manage Google Ads from strategy to scale: high-intent targeting, intelligent bidding, and creative built for the brand. Every ad is optimised in real time, backed by data, and aligned with the full funnel picture. Set-and-forget is how premium budgets get wasted, so nothing here runs unattended. Search intent, captured at the highest margin.

Performance

Typical return on ad spend for luxury clients
4–12xTypical return on ad spend for luxury clients

Investment

Monthly Google Ads budgets we manage
€5–30KMonthly Google Ads budgets we manage

Ramp

Weeks of testing to reach optimal performance
4–8Weeks of testing to reach optimal performance

The facts

Before you decide.

What Google Ads with Deus costs, when it pays back, and exactly what you get. No discovery call needed for that.

Investment

€5K – €30K

Monthly Google Ads budgets we manage

When results arrive

  1. Day 1

    Traffic from the first day

    Google Ads delivers traffic immediately once campaigns are live.

  2. Weeks 4–8

    Optimal performance

    Testing and refinement until the account performs at its best.

  3. Every day

    Monitored and adjusted

    Nothing runs unattended. Reports connect spend directly to revenue.

What’s included

  • Search
  • Shopping
  • YouTube
  • Performance Max
  • Demand Gen
  • Negative keyword strategy
  • Landing page alignment
  • Revenue reporting — no vanity metrics

Strategy, build, copy and reporting — all run in-house by the person who sets the plan.

Try the numbers

What could your budget return?

€10,000
€5,000€30,000

Based on the 4–12x return on ad spend we typically see for luxury clients investing €5,000–€30,000 a month. An indication, not a promise — your market, margins and site decide the rest.

Typical monthly revenue range

€40,000 – €120,000

Your figures go into the form below — nothing is sent until you press send.

Approach

How we build high-performance campaigns.

  1. Discovery and Competitive Intelligence

    Before we touch a single keyword, we audit your digital presence, analyse your competitors' paid search, and map the full buyer journey.

  2. Keyword Architecture and Structure

    Campaigns are built around purchase intent rather than raw search volume. Branded, competitor, and category terms run as separate campaigns with separate jobs.

  3. Creative That Reflects the Brand

    Ad copy that conveys authority, exclusivity, and quality. Your ads read like a natural extension of the brand, never a coupon.

  4. Landing Page Alignment

    Traffic means nothing without conversion. Every ad points to a landing experience that keeps the promise the click was sold on.

  5. Optimisation and Reporting

    Performance is monitored daily and adjusted on data. Reports connect spend directly to revenue. No vanity metrics.

Proof

The work, with numbers attached.

All case studies →
Fashion

3.2xDTC revenue growth in 6 months

4.1xBlended ROAS (up from 1.6x)

Full-Funnel Rebuild for a European Fashion House

Kitchenware

400xRevenue growth in 90 days

6+ROAS held across platforms

From Plateau to Powerhouse

In their words

He took the time to understand our needs. Trustworthy, always available, and knows his work well.
Pilo & Co — Independent Watch Brand

What happens next

From first message to first results.

  1. Within 24 h

    We read and reply

    Your message goes to the person who would run the account.

  2. Week 1

    A straight conversation

    No deck, no sales script. Then a short strategy brief — yours to keep either way.

  3. Within 2 weeks

    A strategy you can hold

    Priorities, channel mix, budgets, and the numbers we hold ourselves to.

  4. Every week

    Performance reads

    You always know what is working, what was cut, and why.

  5. Every month

    Strategy calls

    With the person who built your account — questions answered the same day in between.

The fit

We say no more than we say yes.

A short client list is the product. Check yourself against it before you get in touch.

A fit if

  • You run a luxury or premium brand
  • You have a revenue number to move — at full price
  • You want the strategist and the person doing the work to be the same person
  • You want reporting that connects spend to revenue

Not a fit if

  • Mass-market or budget brands competing on price
  • Growth through discounts, urgency banners and flash sales
  • Day-to-day social media management
  • Projects too small to move a revenue number

Asked before

Questions about Google Ads.

Ask your own →
How much should a luxury brand spend on Google Ads?

Most of our luxury brand clients invest between €5,000 and €30,000 per month in Google Ads, with returns typically ranging from 4x to 12x on ad spend. We recommend starting focused and scaling on proven performance.

How long does it take to see results from Google Ads?

Google Ads delivers traffic immediately once campaigns are live. Optimal performance typically requires 4 to 8 weeks of testing and refinement.

What campaign types do you manage?

We manage Search, Shopping, YouTube, Performance Max, and Demand Gen campaigns. For most luxury brands we recommend starting with high-intent Search campaigns and expanding from there.

What makes Google Ads different for luxury brands?

Luxury Google Ads requires a fundamentally different approach. We use negative keyword strategies aggressively to filter out bargain hunters, and write ad copy that conveys exclusivity rather than discounts.

One standard, every channel

The rest of the pantheon.

Straight to the founder

Capture the demand.

Tell us the brand and the market. We will show you how Google Ads puts it in front of high-intent buyers at full price.

Revenue, ROAS, new customers — whatever matters.

You speak with the person who would run the work. We reply within 24 hours, always.

Book a strategy call